AdsAdvisor + Sensor Tower: Introducing Creative Radar

Competitors launch new creatives every day. But which ones are gaining traction fast and actually deserve your attention?

We’re launching Creative Radar — a product integration between AdsAdvisor and Sensor Tower that helps teams automatically identify new and fast-growing competitor creatives.

How Creative Radar Works

Creative Radar monitors your selected competitors in Sensor Tower and highlights:

• Top new creatives by impression share
• Creatives whose impression share has increased over the past week
• Video, static, and playable ads that competitors are actively scaling

You can build your own competitor watchlist by adding links to their Sensor Tower pages. Track an individual competitor, a specific genre, or a custom set of competitors for a particular project.

Why Does It Matter?

A new creative that is rapidly gaining impression share can be an important signal for creative research - and the starting point for an entirely new creative concept.

Creative Radar sends all alerts directly to your creative team’s messenger. Instead of spending hours on manual competitor monitoring, your team gets a ready-to-review selection of creatives that deserve attention.

What used to take hours can now be done in just a few minutes a week.

Creative Radar + Sensor Tower + AdsAdvisor

Creative Radar turns competitor intelligence into a regular, automated workflow for UA and creative teams:

Sensor Tower → Creative Radar → Team Alert → Analysis & Tests → Faster Scaling → More Revenue

Creative Radar is now available in AdsAdvisor ⚡️ Book a demo with the AdsAdvisor team and see it in action!